It’s time to have some fun with webinars! I’m seeing more coaches, trainers, entrepreneurs, and even bloggers harnessing the power of webinars. However, I’m not seeing too many direct sales folks, specifically those who are in the home party industry, trying them out. Imagine, instead of having to take all of your supplies over to someone’s house, you could do a webinar instead! For those in the home party industry, you already have everything you need to put on a successful webinar.
1. You already have the presentation
I sold canvassed art at home art shows for 4 years. The company gave us the complete script for each presentation. Of course, you’d make it your own, but in the end you already had the presentation. Consider hiring a virtual assistant to create power point presentation using that same information as an outline.
2. You already have the product
At most home parties there is a demonstration to show everyone how the product works. Why not do this on your webcam for all to see from the comforts of your home, instead of the home of your hostess?
3. You already have a computer
When I was doing art shows, I mailed out invitations to each guest and then made a reminder phone call to confirm they’d attend the show. Today, many in home party companies are doing the inviting and reminding with email and eVites. You can create a similar process using an e-mail marketing system like AWeber, allowing you to send follow-up messages and information about the events. Important: You’ll need a webcam for the presentation itself.
4. You definitely have a phone
I remember taking part in phone-a-thons at our weekly Monday night meetings. I’d usually spend most of my time looking through my organizer, finding phone numbers, or seeking out someone who needed help with anything other than making calls. With a webinar, your phone is a tool you’ll be happy to use.
5. You have people
If you’ve been selling your product for some time, you’ve already built up a clientele who know what you sell, have probably hosted a party already with you, or were guests at a show. What would happen if you sent them an email letting them know of your new option for hosting a party? You could start off by acting as the hostess to demonstrate how it all works. Open it up even more and let everyone on social media know about your webinar. This could open up your potential customer base, beyond your family and friends circle.
If you are in the home party business and you are interested in learning how to present using a webinar, please let me know in the comments below.
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